Awards Categories

Awards

The Nationals comprises nearly 70 categories spanning projects emphasizing sales and marketing, global innovation and 55+ housing, as well as top industry professionals.

The following list reflects the categories for the 2025 The Nationals.

NAHB Honors

Professional Achievement

  • Rookie Sales Professional of The Year
  • Sales/Leasing Professional of The Year
  • Sales/Leasing Team of The Year (Two Or More People)
  • Online Sales Counselor of The Year
  • Online Sales Team of The Year (Two Or More People)
  • Sales Manager/Leader of The Year
  • Marketing Professional of The Year for A Builder/Developer
  • Lifestyle Director of the Year

Branding/Marketing

  • Best Logo Design
  • Best Graphic Continuity
  • Best Brochure – Community
  • Best Brochure – Master Planned Community
  • Best Print Ad (Color or Black & White) – Single Ad
  • Best Print Ad for a 55+ Buyer

Media

  • Best 30-60 Second Commercial (Broadcast or You Tube)
  • Best Video – Long format (Over 1 minute)

Online Marketing

  • Best Website for an Associate and Supplier
  • Best Website for a Builder
  • Best Website for a Community
  • Best Social Media Campaign
  • Best Email Marketing/Web Banners/Rich Media Advertising
  • Best Digital Marketing Campaign
  • Best Digital Marketing for a 55+ Buyer

Technology

  • Best Use of Technology

Campaign/Sales Programs

  • Best Overall Advertising Campaign (Includes all collateral and online platforms)
  • Best Campaign for a 55+ Buyer
  • Best Realtor/Broker Program
  • Best Special Promotion (Grand openings, broker promotions, limited time sales events)
  • Best Lifestyle Program for a Community
  • Building Industry Community Spirit Award

Sales Environment

  • Best Sales Experience (Sales/Leasing/Welcome Center)
  • Best Presentation Center
  • Best Community Amenity
  • Best Community Amenity for a 55+ Community
  • Best Design Center or Showroom
  • Best Signage

Home Design

  • Best Landscape Design of a Model Complex
  • Best Outdoor Living Space of a Home
  • Best Interior Merchandising of a Model Priced Under $500,000
  • Best Interior Merchandising of a Model Priced $500,000 To $600,000
  • Best Interior Merchandising of a Model Priced $600,000 To $700,000
  • Best Interior Merchandising of a Model Priced $700,000 To $800,000
  • Best Interior Merchandising of a Model Priced $800,000 To $1 Million
  • Best Interior Merchandising of a Model Priced $1 Million To $1.5 Million
  • Best Interior Merchandising of a Model Priced Over $1.5 Million
  • Best Interior Merchandising of a Model Home for a 55+ Buyer
  • Best Interior Design of a Custom Home
  • Best Single-Family Detached Model Home under 2,000 Square Feet
  • Best Single-Family Detached Model Home Home 2,000 to 2,500 Square Feet
  • Best Single-Family Detached Model Home 2,501 to 3000 Square Feet
  • Best Single-Family Detached Model Home 3,001 to 3,500 Square Feet
  • Best Single-Family Detached Model Home 3,501 to 4,000 Square Feet
  • Best Single-Family Detached Model Home over 4,000 Square Feet
  • Best Single-Family Detached Home for 55+ Buyer
  • Best Attached Model Home
  • Best Attached Home for 55+ Buyer
  • Best Apartment or Independent Living Community
  • Best Assisted Living/Memory Care Community
  • Best One of a Kind Home – Custom or Spec

Community

  • Multifamily Community of the Year
  • Detached Community of the Year
  • Master Planned Community of the Year

Global Innovation Awards

  • Global Innovation – Special Purpose Project
  • Global Innovation – Building Material or Construction Component
  • Global Innovation – Research and Global Exchange